Big brand questions. Meet Archie.
Less brand guesswork.
More next moves.
Five guided frameworks turn your business inputs into a tailored assessment or action plan. AI takes the first pass. You check the findings, correct the details, and make the work yours.
For brand leaders, marketers, consultants, and owners.
The Archie promise
Evidence beside findings.
Your corrections count.
A plan you can take away.
01 / Pick your question
Five frameworks.
No blank-page panic.
Start with the job in front of you. Each framework has its own workspace in one consistent app, with a reusable business profile so you don’t keep starting from scratch.
Meaning first. Momentum next.
Brand meaning is what people should understand about your business. Archie helps you define it, prove it, and keep it consistent.
CLEAR
Find what your pages need.
Assess your pages and turn the findings into a tailored assessment.
Decision Signals
Help people make the call.
Plan decision-support content, including Non-Fit: who your offer does not suit.
Semantic Brand System
Say what you mean.
Define what people should understand about your business.
Evidence Engine
Put proof behind the promise.
Identify the evidence that substantiates your brand meaning.
Governance
Keep the work on track.
Define who maintains your brand meaning and how they check the work.
02 / Make it yours
A first draft is not the finish line.
AI-generated findings are a starting point, not a verdict. Your judgment stays in the loop.
- 01
Bring the context
Answer guided questions. Add materials or website links.
- 02
Inspect the findings
Read the initial results with evidence beside them.
- 03
Review, then revise
Correct a finding, add supporting evidence, flag an unresolved question, or set a next action.
- 04
Take the work with you
Download your revised assessment or action plan, with email delivery and a glossary in every completed output.
Don’t agree? Good.
There’s a field for that.
- Correction
- What should the finding say instead?
- Supporting evidence
- What backs up your correction?
- Unresolved question
- What still needs an answer?
- Next action
- What will you do with this finding?
Saved progress, purchased workspaces, and reports. One place to come back to.
03 / Choose your starting point
Buy the framework.
Build your next move.
One-time purchases for individual frameworks. Bundles are available when you need to connect more of the work. See current prices in the storefront.
One focused framework
Tackle the question at hand, from guided inputs to a revised downloadable output.
Explore individual frameworksA connected bundle
Bring multiple frameworks into the same app and reuse your business profile across the work.
View bundle optionsYour next move starts here
Give the guesswork
something to work with.
Pick a framework. Bring your context. Leave with work you’ve reviewed—and a clearer way forward.